With PSD2 SCA in effect, a seamless checkout for merchant websites and apps is key to converting potential shoppers into buyers. Once most transactions require strong authentication, merchants that fail to optimize the payment process will see a decrease in the conversion rate.
This webinar will focus on two important technologies that merchants can and should implement.
3DS SDK use in shopping apps enables collection of more data for more frictionless flows and less authentication challenges from the issuer. This, along with the native challenge flow handling by the SDK significantly improves the user experience.
Before long, it will be necessary to perform strong authentication fully on the merchant side, and only passing proper information to the issuer. “Delegated Authentication” is now opening the possibility for a fully frictionless and PSD2 SCA compliant one-click checkout.