E-commerce is constantly evolving, with consumers expressing new demands and the industry revealing new opportunities that touch on all aspects of the payment flow, primarily on security and the consumer experience. Globally, the digital payments sector is projected to reach $13.91 tn by 2026.
New simplified payment methods appear regularly, but it is the invisible security measures, like tokenization, that deserve our attention. Tokenization offers benefits not only to consumers but also extends its advantages to merchants and all participants engaged in digital payment procedures. It is the differentiating technology that reinforces consumers’ trust in e-commerce platforms and digital payment methods. At the same time, it demonstrates merchants’ and payment processors’ commitment to protect customer data and to enable seamless payment journeys for the consumers.